As we close the books on 2024, we at Zype are excited to reflect on the incredible advancements made this year in our platform and solutions. From improving workflow efficiency, to enhancing live streaming capabilities, and introducing new no-code app designs, this year we introduced many features and expanded the functionality of the Zype Platform. Looking ahead, we continue our quest to deliver value to you, our customers, allowing you to provide seamless video streaming experiences that improve efficiency of your streaming infrastructure and increase monetization opportunities for your streaming video. Let’s dive into the highlights of 2024 and take a sneak peek at the innovations coming in 2025.
2024: A Year of Milestones
1. Improving Workflow Efficiency and Economics
Managing video content is at the core of what we do, and this year we focused on making those workflows smoother and more cost-effective for our customers. For example, we introduced new capabilities like:
- Flexible Storage Management: With our new Storage Management dashboard, you can control retention policies for pre-processed videos, ensuring your storage resources are optimized and costs are managed effectively.
- Onboarding Progress Tracker: We’ve made app creation simpler and more transparent with this new tracker in Apps Creator. Now, you can clearly see the steps needed to launch your app and who’s responsible for each task.
- More Efficient Video Processing: Transcoding profiles help you apply consistent settings quickly, saving time and reducing overhead during VOD imports.
- Team Collaboration Enhancements: The Property Change Log makes teamwork easier by keeping track of updates across your properties, so everyone stays on the same page.
2. Mission-Critical Live Event Streaming
Live streaming is a powerful tool for engagement, and we’ve worked hard to make it seamless and reliable. This year, we introduced things like:
- Low Latency Streaming: Supporting SRT, our platform now enables ultra-low latency streaming for live events, giving viewers a near-instant experience.
- Expanded Live Ingestion Options: By adding support for SRT and Zixi Push Inputs, we’ve made it even easier to get your live content into Zype Playout without interruptions.
3. Flexible Scheduling and Advanced Linear Channels
Programming for linear channels can be complex, but we’ve introduced tools to make it simpler and more intuitive. This year, we rolled out:
- Dynamic Scheduling Tools: With new Dynamic Block asset types and advanced timeline views, you can schedule programming up to 30 days in advance and reuse rules, saving time and reducing manual work.
- Proactive Error Management: Notifications for issues like missing programming elements or pending transcoding jobs help you address potential problems before they impact your viewers.
4. More Design Choices for No-Code App Development
Creating a unique, branded app experience has never been easier. Our updates to Apps Creator this year ensure you have more flexibility and control over your designs:
- Customizable Designs: Whether it’s a CTV or mobile app, our new themes and layouts let you create an interface that’s as functional as it is beautiful.
- Personalized Language Experience: End-users can now choose their preferred app display language, ensuring a more tailored and inclusive experience.
- Linear Audio Streaming: With an updated full-screen player and minimized control views, audio playback is smoother and more engaging for listeners.
5. Robust Analytics for Video and Audience Performance
We know how important it is to understand your audience and content performance. That’s why we introduced powerful new analytics features:
- Real-Time Insights: With Zype Analytics 3, you can access real-time data (<60s latency) to make timely decisions about your content and strategy.
- Improved GA4 Reporting: GA4 analytics reporting is now fully integrated for videos hosted in Zype CMS and distributed via Apps Creator, giving you deeper insights into viewer behavior.
6. Partner Innovations for Comprehensive Solutions
Partnerships are key to providing comprehensive solutions, and this year we expanded our integrations to offer even more options:
- Securiti.ai: Helping ensure global compliance with end-user privacy and consent management.
- Qortex On-Stream: Enhancing ad delivery for CTV and mobile web experiences.
- Wurl: Extending reach and monetization for playout channels on popular FAST and vMVPD services.
- CuttingRoom: Enabling cloud-based video editing directly within Zype.
- NPAW’s Video Analytics: Offering deeper insights into viewer engagement through Apps Creator.
Looking Ahead: What we're excited to introduce in 2025
As your needs continue to evolve, our team is working hard to proactively develop new capabilities that will transform your streaming experience with Zype. From developing AI-powered toolsets to help you increase efficiency, to expanding the sharing of your video through customizable screening portals, to increasing our integrations with complementary technology partners, there's a lot we're looking forward to releasing in 2025. Here’s a preview of new capabilities that are coming next year that will help you do more with your video content:
1. Instant Screening Rooms
Imagine creating a secure, browser-based portal for sharing your video in just a few clicks. This new concept allows you to share your video in a secure portal format to anonymous, password-protected, or named users so you can quickly serve content to any sized audience securely and effortlessly.
Example Screening Room site powered by Zype
2. Personalized Recommendations & Search Capabilities
Boost viewer engagement and satisfaction by leveraging our upcoming AI-powered Recommendation Engine and Deep Content Search capabilities that will help you deliver more personalized and engaging video experiences tailored to your viewers' interests, keeping them hooked and coming back for more.
3. Expand Global Reach and Accessibility Through Localization
With our upcoming introduction of AI-powered subtitles, live translations, and metadata localization, reaching international audiences will be easier than ever. These tools will allow you to open your content to new markets and provide multilingual video experiences with minimal effort.
4. Smart Tools to Increase Ad Revenue
AI-driven tools like Ad Timing Suggestions and Metadata Optimization will simplify your workflows while helping you increase ad revenue opportunities. Zype's upcoming AI-powered advertising capabilities will help you reduce costs, optimize the monetization of your videos, and maximize your ROI.
5. Leverage greater flexibility with “Bring Your Own Infrastructure”
Zype is proud to offer an open and modular API-driven infrastructure platform. In 2025, we’re giving you even more flexibility by facilitating integration with partners like AWS Elemental, Bitmovin, and Phenix. You can continue to use the tools you love, benefit from your existing investments and infrastructure ecosystems, all while continuing to leverage Zype’s reliable API and workflows.
Until Next Year
To our customers and partners, thank you for being part of our journey over this past year. Your feedback and collaboration have driven these advancements, and we’re thrilled to continue innovating together in 2025. Stay tuned for more updates as we embark on another year of empowering video publishers worldwide.
We are proud to be your partners in streaming. Now, on to 2025!